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Nickelodeon’S THE BACKYARDIGANS LIVE!

3/5/2008
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Sioux Falls, SD (3.5.2008) Nickelodeon and Broadway Across America announces a brand-new, national touring production of THE BACKYARDIGANS LIVE! Tale of the Mighty Knights.  The Backyardigans Live! will be making a stop in Sioux Falls for two performances onTuesday, April 15, 2008 at 4 p.m. and 7 p.m.  Tickets can be purchased by Pavilion members beginning Friday, March 7, at 9:30 a.m. General public ticket sales begin on Saturday, March 8 at 10:30 a.m.  
“We’re excited about our latest live theatrical endeavor for families,” said Stuart Rosenstein, Senior Vice President, Resorts and Theatricals, Nickelodeon Recreation.  “The Backyardigans has proven to be a huge hit with Nickelodeon families, and based on the enormous success of the Dora and Diego Live shows, we’re confident The Backyardigans Live! will have the same fantastic response from kids and parents across the country.” 
“We are incredibly proud to be partnering again with Nickelodeon on this new tour of The Backyardigans Live,” said Jennifer Costello, Senior Vice President Theatrical - Production, Broadway Across America.  “Combining a top-notch creative team with one of the highest-rated shows on children’s programming, we are excited about producing another smash-hit with this production.” 
The Backyardigans Live! Tale of the Mighty Knights, based on the primetime Nickelodeon special which premiered Jan. 14, 2008, follows Nickelodeon’s backyard friends, Uniqua and Tyrone, as they become Knights and embark on a quest to protect King Pablo’s unpredictable egg. Along the way, Grabbing Goblin Austin and Flighty Fairy Tasha join the medieval mayhem as the runaway egg hatches feet and makes an unexpected dash all the way up to Dragon Mountain. The Backyardigans will need the audience’s help to face a mighty dragon and return the egg to the king. The Backyardigans Live! will have the entire family singing, dancing and laughing along to songs of courage, friendship and the power of imagination. 
The Backyardigans Live! includes some of the same creative team that produces The Backyardigans for Nick Jr. television, including Emmy-nominated writer, Adam Peltzman, and choreographer, Beth Bogush.  Drama Desk Award-nominated director, Lou Jacob, has also signed on to direct the production. 
On Tuesday, Jan. 22, Nickelodeon and Sony BMG released the ultimate playtime playlist when The Backyardigans: Born to Play CD hits retailers nationwide.  The third CD from the hit series features 22 new tracks, with six songs from “Tale of the Mighty Knights” including Adam Pascal performing the Zepellinesque rock-opera ballad “Not an Egg.”  The CD will also be available digitally on iTunes, with a special deluxe-edition that includes four bonus exclusive tracks and a digital folder. Additionally, beginning February 26 The Backyardigans Tale of the Mighty Knights, one-hour television movie will be available on DVD at retailers nationwide. 
Since its debut on Nickelodeon’s preschool weekday lineup, The Backyardigans has become the number-two-rated preschool show on all of commercial TV among the target audience of preschoolers*.   
Nickelodeon and Broadway Across America’s most recent project, Go, Diego, Go Live! The Great Jaguar Rescue has sold more than 600,000 tickets and has set the bar for touring family shows as the Top Grossing Touring Family Show at Radio City Music Hall in New York City.  Go, Diego, Go! Live will travel to 40 markets across the U.S. and Canada in 2008.  For more information, visit www.nickjr.com. 
ABOUT BROADWAY ACROSS AMERICA
Formerly Live Nation Theatrical, Broadway Across America presents first-rate touring Broadway shows, family productions and other live theatrical events throughout a network of 42 North American cities. A leader in subscription series programs and group ticketing, Broadway Across America is dedicated to creating memorable and accessible experiences for all guests, selling over 5 million tickets to over 3,000 performances each year. As a producer, current and recent Broadway productions include: Hairspray, Chicago, Monty Python’s Spamalot and The Producers.  It also manages, operates or consults in the operation of 8 theatres across North America.  For more information or to purchase tickets through an authorized agent go to BroadwayAcrossAmerica.com. 
ABOUT NICKELODEON
Nickelodeon Recreation is one of the leading producers of top quality theatrical and touring shows for kids and their families. Strategically leveraging Nickelodeon’s hits into high quality Broadway level stage productions that tour both domestically and in international markets, the division has executive produced 14 unique multimillion dollar theatrical stage productions that have grossed in excess of 100 million dollars in tickets sales.  
Nick Jr. is a specially designed programming block airing on Nickelodeon weekdays from 9 a.m. – 2:00 p.m. (ET/PT).  Completely dedicated to preschoolers ages 2-5, Nick Jr.’s Emmy, Peabody and Parents’ Choice Award-winning programs are curriculum based, fun and commercial free.  At Nick Jr., kids play to learn with innovative, original shows created just for them. 
Nickelodeon, in its 28th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, online, recreation, books, magazines and feature films. Nickelodeon’s U.S. television network is seen in more than 96 million households and has been the number-one-rated basic cable network for more than 13 consecutive years. Nickelodeon and all related titles, characters and logos are trademarks of Viacom Inc. (NYSE: VIA, VIA.B). 
*Source: Nielsen Media Research 
 
 
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