PIERRE, S.D. – The South Dakota Office of Tourism recently launched a new web site designed specifically to provide useful information to travel agents, meeting planners and group tour operators with the hopes that the site will help them bring more visitors to the state. The site provides details on planning group tours, and suggests vacation destinations and convention locations.
“The information on the new site is useful and easily accessible,” said Billie Jo Waara, director of the South Dakota Office of Tourism. “Anything we can do to make the planning process quick and easy for travel trade professionals is a step closer to them booking South Dakota on a group tour, or suggesting South Dakota to a client.”
The site, www.TourSDakota.com
, also allows travel trade professionals to sign up to receive monthly updates on what's new and interesting to their audiences. Travel professionals also will have access to receptive services listings, South Dakota’s convention and visitor bureaus, and order forms for travel information to customize their clients' trips to South Dakota.
“The new site provides vital information to professionals in the travel trade industry, in bothdomestic and international markets,” said Maureen Droz, Trade Sales and Marketing Manager for the South Dakota Office of Tourism. “This site will act as a one-stop shop where travel trade professionals can access information such as mileages, drive times, motorcoach services, major attractions, restaurants, accommodations, convention services, group-friendly properties and contact information.”
The site was developed in conjunction with Lawrence & Schiller of Sioux Falls, the Office of Tourism’s advertising agency of record.
The new web site is part of Goal 1 of the 2010 initiative
to double visitor spending in South Dakota. The Office of Tourism serves under the direction of Richard Benda, Secretary of the Department of Tourism and State Development.